Kickstarter Campaign

Concept Generation |  Photography  

Overview
​The Undress is for the active, on-the-go and busy woman who doesn't have the time to head back home just to change her clothes. She's sick of having to change in the car or use public restrooms. Our concept for the photoshoot is following four women who lead active lifestyles. Each woman is strong, confident and focused on a different sport. Each woman wants to go from their activity to their daily life in a quick, manageable and easy manner. Follow these woman and watch The Undress 2 make their lives easier. 

Consumer Profiles

• The Surfer
• The Runner
• The Cross-fitter
• The Yogi

​See more (at) - Kickstarter.com